Intellectual Property Law Internet Law IT Law Computer Law

Nice action. Check www.snideuk.org website.

SnideUK is a British business with a turnover of over GBP10 billion per year. You might not have heard of us before, you probably do not recognise our logo; there’s a reason for that!

We are a company that does not feel the need to draw attention to ourselves. We do not advertise. We do not plaster our branding all over the place. We just get on with doing our business.

Our core business is of producing and selling a wide range of poor quality and dangerous products, and we are proud to say we excel in this field taking a particular note to pay no attention whatsoever to hazards, risks and consumer rights.

SnideUK is a subsidiary of SnideInc and is part of the Global Counterfeiting Network (GCN) an informal confederation of like-minded organisations encouraging trade in ripped-off tat and sharing best practice in keeping out our products and personnel out of the hands of local, national and international law enforcement agencies.

I sometimes ask myself where the inspiration ends. The Polish version of my post also deals with some other less or more legal issues but I do not think that informing my English readers about Polish companies which use at least “strange TOS” of Twitter’s clones is relevant. I’m also not sure if its good to spare some money from the project’s budget that one could spend for a legal advice or some consultations with lawyers to answer the question if the TOS you provide are written in accordance with the law.

E360insight v. Comcast Corp., 2008 U.S. Dist. LEXIS 29287 (D. Ill. 2008).

Plaintiff e360Insight, LLC is a marketer. It refers to itself as an Internet marketing company. Some, perhaps even a majority of people in this country, would call it a spammer. e360 sends e-mail solicitations and advertisements, for a fee, to millions of e-mail users. More than a few of those users are subscribers to Comcast, an Internet service provider.

More comments in the post available at www.spamsuite.com website.

According to series writer Matt Fraction, the battle between Tony Stark and new bad guy Ezekiel Stane is really just an allegory for the battle Bill Gates wages against smaller software providers every single day of his life:
“Zeke is a post-national business man and kind of an open source ideological terrorist… He has absolutely no loyalty to any sort of law, creed, or credo. He doesn’t want to beat Tony Stark, he wants to make him obsolete. Windows wants to be on every computer desktop in the world, but Linux and Stane want to destroy the desktop. He’s the open source to Stark’s closed source oppressiveness.”

More details in the article available at www.io9.com. Well, what can I say? Good luck to Anthony Edward “Tony” Stark. I hope he will survive without such suprises as the blue screen of death.

Your flashy publicity stunts do not convince me. Your “clever” unusual viral marketing doesn’t interest me. No matter how oddball or innovative your marketing methods may be, they’re still just that – marketing. And we, as people, can see through that crap.

Szczegóły we artykule na stronie www.doubleviking.com.

I did not read his books but …

Paulo Coelho, the best-selling author of “The Alchemist”, is using BitTorrent and other filesharing networks as a way to promote his books. His publishers weren’t too keen on giving away free copies of his books, so he’s taken matters into his own hands.

More details about this issue in the article available at www.torrentfreak.com website.

Pirates are innovators, they signal market problems and lead the way to new business models. Nevertheless, they are tagged as thieves by many. We invited Matt Mason, author of the book “The Pirate’s Dilemma: How Youth Culture Is Reinventing Capitalism”, to write an article on the “pirate’s dilemma” for TorrentFreak.

This article is available at www.torrentfreak.com webiste. I like the conclusion.

Matt’s book: “The Pirate’s Dilemma: How Youth Culture Is Reinventing Capitalism” is out now through Free Press, and probably soon on a BitTorrent tracker near you ;).

Would you like to know why am I into IP law issues? The answer is really brief and short. Because I will not have the opportunity to meet with so much creativity and originality in other fields of law. I have always a chance to talk with very interesting clients and sometimes there is also a lot of great humor involved. The movie clip I present below only strengthen me in this feeling.

As a bonus and for your comparision here is also a clip with original Danio’s advertising.

Perfect! Just check www.makemylogobiggercream.com website. Do we need designers or media house? ;) There were similiar actions before. I recommend you to read a post available at www.underconsideration.com website. There is also a movie clip with this song.

Make The Logo Bigger song in MP3 format and lyrics.

Make the logo big.
Make the logo bigger.
Make the logo big.
Make the logo bigger.

Chorus
Make the logo as big as you can.
And make the logo bigger.

That logo isn’t big enough.
So, make the logo bigger.
Bigger, bigger, make it big.
Make the logo bigger.

Chorus
Make the logo as big as you can.
And make the logo bigger. . .

I will not dwell on the topic too much. This post is a counterweight to the previous one. Just check www.huhcorp.com and www.duhcorp.com websites. :)

How to promote your brand or trademark with the help of your competitor. No comments. ;-)

MINI USA has placed interactive billboards in four cities (Chicago, Miami, New York and San Francisco) and invited MINI owners in those cities to join their targeted advertisement pilot program. The owners sign up at www.miniusa.com website and receive a RFID keyfob in the mail. When that MINI owner drives by the billboard, a targeted message appears. Each owner tells what to show when they drive by.

I decided to write about that because of couple of reasons. Beata Czernecka is my friend, she sings beautifully and you may download some of her music from the Net without any problems i.e. legally and without “DRMs”. Well, just check www.mp3.wp.pl website.

There is nothing to write more. Just see how Media Markt fights with Saturn (both big and well-known malls claim to have the lowest prices).

I had no time to research in this subject but meanwhile a reader of this website - Marcin Prządło has sent me some URLs which may explain this issue. There are two articles about capital connections between those companies (Media Markt and Saturn) available at www.money.pl and www.metrogroup.pl websites.

The so-called viral marketing, word-of-mouth marketing or as other people prefer to call it - guerrilla marketing, found its place in the net. The issue of such shady business was taken into consideration by the Federal Trade Commission. More details about this case are discussed in the article at www.washingtonpost.com website. Not so long ago, this kind of promotion had a bad impact on Sony’s image. This problem concerned the blog titled alliwantforxmasisapsp.com, which was operated by a company hired by Sony Corp. You may read about that in articles at www.gwn.com and www.younewb.com websites. However there is also an article about a reaction against PSP graffiti promotion (allegedly sponsored by Sony) available at www.gwn.com website.
You may also check www.ifilm.com website with big collection of 2006 best “viral” movies. Not all of them concern marketing and promotion.